E2E Initiative, an Abuja based NGO sets the pace on women empowerment with #InvestInHer Project Pilot

E2E Initiative (Empowered To Empower the less privileged women Initiative) on March 19, 2016 set the pace in the need for increased women empowerment at the unveiling of the pilot to our flagship project – #InvestInHer.

The event which held at the AGC auditorium, Mararaba 2, Nassarawa state focused on motivational talks, enlightenment speeches on understanding business branding and growing markets, skills acquisition training sessions on Fruit Juice production, Liquid Soap production and Recharge Card sales business plus the empowerment of some participants with equipment and resources to startup the businesses they were trained on. The participants were also afforded the opportunity to choose and go away with free clothing of various fabrics.

E2E Initiative has the mission of eliminating poverty among the less privileged of the society with focus on creating a circle of empowerment among rural women.

Speaking at the event,the Founder, Mrs. Joy Anih reiterated the mission of the Initiative “Women ought to be self reliant and be able to come out of an impoverished life, however, we say a circle of empowerment because if you are empowered, you must be willing to do your bit to empower others”. She said “if something good has been done in your life, you need to be willing to do something good in the life of others”

One of the resource persons at the event, Mrs. Helen Ejembi said “been a widow or a housewife doesn’t make you helpless and shouldn’t leave you at the mercy of nature. I have been there and am stronger now even been able to take my children through tertiary education because i learnt fruit juice production and took it seriously”.

The COO of the Initiative, Mr. Sunday Unachi took the women on how to make a market out of their immediate environment and how to stand out in a competitive field.

Other resource persons were Mrs. Odor Chimerebere who took the participants on Liquid Soap production and Mr. Charles Azode (Administration Officer of the Initiative) who took the participants on Recharge Card Sales.

The high point of the event of was the presentation of startup resources to some of the participants. Three (3) women were empowered to startup Liquid Soap production, Two (2) women were empowered to startup Fruit Juice production while One (1) woman was empowered to startup the Recharge Card business.

The Founder added that the Initiative’s monitoring and evaluation team would keep close tabs on the empowered women with the aim of providing support, advisory and encouragement to the empowered women.

According to the Administration Officer, for the sake of public digest, photos from the event will be uploaded on the E2E Initiative’s Website and Blog.

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